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November 3, 2010

Facebook data: spring breakup?

Filed under: blogs,Holiday — posted by Breakup Girl @ 11:13 am

Well, it’s November 3. Are you, or have you ever been ditched by, a Halloweenie? Cindy Chupack once coined the term in order to designate (if BG recalls directly) folks who break up with their partners by October 31 in order to avoid (a) awkward family Thanksgiving dinners, and/or (b) buying gifts. (All while giving yourself plenty of time to find someone to smooch at New Year’s.) Boo!

But according to new (and highly imperfect, but still entertaining) data from Facebook (via Mashable), just because you made it through Halloween doesn’t mean you’re set for 2011. David McCandless and co.:

…scraped 10,000 status updates for the phrases “break up” and “broken up,” and made the following discoveries: 1). A ton of people break up before social occasions like Spring Break and the summer, 2). Mondays aren’t just the start of the work week — there’re the end of many a relationship, 3). People have the decency not to dump their significant others on Christmas Day.

Yah, but look at the graphic. While you’re safe on December 25, breakups appear to peak in the couple of weeks before, matching pre-spring break levels. If this is even somewhat accurate, I’m betting it’s not just about saving money on loot. It’s about the holidays feeling all cozy and meaningful and stuff. If you don’t feel cozy and meaningful with your S.O., you’re not going to look at them and feel all mistletoetastic. Forces the issue, in a way. You know? Fa la! What about you: any breakups precipitated by calendar events? (Or have you ever stayed together for the present, if you will?)

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